Privacy Policy
March 11, 2021 2026-06-06 6:00Privacy Policy
Privacy Policy
EastGlows — Last updated June 2026
1. Who We Are
EastGlows (“we”, “us”, “our”) operates eastglows.com, an ecommerce store selling authentic Korean skincare products to customers in the European Union and select international destinations. For the purposes of GDPR, we are the data controller of your personal information.
2. Information We Collect
| Order Information | Name, shipping address, email, phone number. Required to process and deliver your order. |
| Payment Information | Processed securely by our payment providers (Stripe, PayPal). We never store your full credit card details. |
| Account Information | Email and encrypted password if you create an account. Order history linked to your account. |
| Browsing Information | Pages visited, products viewed, device type. Collected via cookies to improve your shopping experience. |
| Communication Data | Emails you send us, customer service inquiries. Stored to provide support and improve our service. |
3. How We Use Your Data
- Process and ship your orders (contractual necessity)
- Send order confirmations and delivery updates (contractual necessity)
- Respond to customer service inquiries (legitimate interest)
- Send marketing emails — only with your explicit consent (you can unsubscribe anytime)
- Analyze site traffic to improve our store (legitimate interest)
- Prevent fraud and secure transactions (legitimate interest)
4. Data Sharing
We never sell, trade, or rent your personal information. We share data only with essential service providers:
- Payment processors (to complete your transaction)
- Shipping carriers (to deliver your order)
- Hosting & analytics (to operate our website)
5. Data Retention
Order data is retained for 10 years as required by EU tax law. Marketing consent data is retained until you withdraw consent. Browsing data (cookies) is retained for up to 12 months. You may request deletion of non-mandatory data at any time.
6. Your GDPR Rights
Request a copy of all personal data we hold about you.
Correct any inaccurate or incomplete personal data.
Request deletion of your data where applicable (“Right to be Forgotten”).
Limit how we process your data under certain conditions.
Receive your data in a structured, machine-readable format.
Object to processing based on legitimate interests or direct marketing.
To exercise any right, email hello@eastglows.com. We respond within 30 days as required by GDPR.
7. Cookies
We use cookies to keep items in your cart, remember your preferences, and analyze site traffic. By using our site, you consent to essential cookies. Non-essential cookies (analytics, marketing) require your explicit consent via our cookie banner. You can manage preferences in your browser settings or through our cookie preferences panel.
8. Data Security
We implement industry-standard security measures: SSL/TLS encryption for all data transmission, secure servers with access controls, regular security audits, and PCI-DSS compliant payment processing. No method of transmission over the Internet is 100% secure, but we take every reasonable precaution to protect your data.
9. Third-Party Links
Our site may link to external sites (brand partners, social media). We are not responsible for the privacy practices of these third parties. Please review their policies separately.
10. Changes to This Policy
We may update this policy from time to time. Material changes will be communicated via email or a prominent notice on our website. The latest version is always available at this page.
11. Contact
For privacy-related questions or to exercise your rights: hello@eastglows.com. You also have the right to lodge a complaint with your local data protection supervisory authority.
Questions about your data? Contact our Data Protection Officer